Hi, my name is Brady

Architecting HP's commercial pricing layer model spanning price waterfall, delegation bands, and escalation matrix to connect commercial strategy with the systems that execute it. Partnering across HP's Global Revenue Operations transformation to translate pricing strategy into scalable deal management processes, strengthen margin visibility for revenue leadership, and bring structure to how commercial deals are priced, approved, and escalated. Applying a requirements-first, document-driven approach to solution design across CRM, CPQ, and deal governance, building on prior Lead-to-Cash and Salesforce CPQ transformation experience.

Partnered with senior executive and GTM leadership to shape GTM systems strategy and lead cross-functional delivery across the Lead-to-Cash lifecycle for a B2B SaaS company on a path to $1B ARR. Drove end-to-end Lead-to-Cash modernization spanning Salesforce CRM and CPQ, Sage Intacct ERP, and Conga CLM and DocuSign, reducing quote cycle time 15% and unifying pipeline, contracting, and billing into a scalable commercial workflow. Shaped deployment of Gong Revenue Intelligence integrated with Salesforce, enabling AI-driven deal insights and pipeline inspection frameworks that improved forecast accuracy 20%. Designed and deployed AI-assisted MEDDICC deal inspection workflows within Salesforce, enabling structured deal quality checks and real-time pipeline health visibility for sales leadership. Owned Partner Engagement Optimization across Salesforce and Impartner, driving 40% YoY growth in partner deal registrations and cutting approval cycles by 80%. Defined and executed Data Mastery program standardizing CRM object architecture and account hierarchy logic, improving data quality 15% and accelerating lead routing. Scaled Workato automation across GTM systems, reducing manual processing effort across Sales, Finance, and Legal. Architected and deployed AI-powered productivity tools including a Daily Meeting Digest Assistant, Program Management Genie, and NotebookLM Program Intelligence Hubs.

Served as Director of IT managing GTM technology direction and operations across a multi-subsidiary professional services firm with 2,500+ employees, accountable for all technology functions including CRM, ERP, HRIS, infrastructure, cybersecurity, and marketing technology across six business units. Owned an $8M technology modernization roadmap spanning Salesforce CRM, ERP, HRIS, and infrastructure, delivering all programs on time and within budget. Unified multiple CRMs and legacy platforms into a single Salesforce environment, improving GTM visibility and commercial reporting. Built the commercial technology foundation spanning the full revenue lifecycle from inbound prospecting through CRM, customer success, and downstream operations. Migrated all subsidiaries from on-premises environments to cloud platforms, modernizing infrastructure across the organization. Drove implementation of CrowdStrike to strengthen endpoint protection and cybersecurity posture. Built centralized PMO governance and operating rhythms, and advised CEO and CFO on technology investment decisions and risk management.

Led innovation and emerging technology initiatives across manufacturing operations, introducing first-of-kind capabilities that redefined how teams work, learn, and produce. Delivered AI and IoT-enabled predictive maintenance and vision-based inspection systems, improving production uptime and reducing operational disruption. Led introduction of additive manufacturing (3D printing) into production operations, delivering the first 3D printed production parts in Volvo/Mack Trucks history and establishing a repeatable framework for future adoption. Pioneered AR/VR technologies for employee training and onboarding, creating an entirely new mode of workforce education that accelerated ramp times, reduced errors, and improved knowledge retention at scale. Drove cross-functional change management across engineering, operations, and global teams to translate emerging technical capabilities into standardized, scalable production workflows.

Managed engineering systems processes, ensuring resources supported global and local business initiatives. Directed global projects in research, development, and industrialization, fostering innovation in manufacturing technologies. Developed and executed strategic roadmaps for engineering IT systems, aligning with business goals and improving IT and engineering portfolios. Designed and maintained intranet systems and user access tools, enhancing operational efficiency. Led cross-functional teams in implementing process improvements, driving quality, productivity, and adherence to industry standards through concept development, kaizen, and cost deployment efforts. Collaborated with engineering, quality, finance, and maintenance teams to analyze resources and deliver technical solutions effectively.

Managed IT components and resources for global projects, ensuring alignment with business objectives and on-time delivery. Collaborated with cross-functional teams, including product development, purchasing, and finance, to implement IT solutions and drive process improvements. Played a key role in program teams for global system upgrades, ensuring seamless integration at the U.S. Powertrain facility. Led initiatives to introduce innovative technologies, enhancing process efficiency and system performance. Provided technical expertise to resolve complex IT challenges, proposed solutions, and standardized IT processes to ensure consistent and high-quality project execution.